Helping you put a Spotlight on

Your Company's Unique Position

I'd love to use my creative vision to help develop your company's potential, enhance your brand and move your business forward. Please take a look at my projects and the perspectives of my photos. Consider how my vision can find the unique perspective to bring out the best in your business and help you connect with your customers.

ABOUT

Career

I am a consumer product marketer with a history of growing categories for global businesses in the US and Canada. With an entrepreneurial approach, I engage in quantitative and qualitative analysis to uncover category potential. I acquire a clear understanding of senior management goals and visions, combine that with information from cross-functional teams and marketplace knowledge to create strategies and make recommendations to drive success.

At Reebok Canada, in conjunction with the sales team, within two years, I doubled the Greg Norman/Reebok Golf apparel business for which I was responsible. At Reebok International, leading the Women's apparel team, in the US, I grew the Women's Apparel Category by 63% within two years.

Master's Degree in Integrated Marketing Communications

I completed my master's degree in Integrated Marketing Communications at Stonehill College in December of 2020, with a GPA of 3.9. Please take a look at a sampling of some of my projects from the program, that included an Ad Campaign for Fitbit targeted to baby boomers, for Barcalounger in Dwell Magazine and for the London Underground for the Summer of 2018, among others.

Photography

I have a passion for photography that started when I was a kid and has evolved over the years. I hope you like the images.

I have been fortunate to travel to some beautiful destinations and to come across some amazing sites right in my backyard…(literally) and local neighborhood! When we look closely, there is an opportunity to see those surprising gems.

Finding great perspectives to capture

images and business opportunities.